In order to obtain stimulating results and revealing insights of their study object, to get a more detailed and balanced picture of the phenomenon subject to study and therefore give more credibility and validityto the research results, academic scholars in humanities nowadays increasingly tend to apply and combine several research methodologies in the study of the same phenomenon (cross examination). By using suchmethodological triangulation this phenomenon is studied from different angles, which allows to obtain more convincing and revealing results and makes the researcher capable of more widely describing the complexity of human behavior.
Cross representing socio-cultural and statistical results
In contemporary sociocultural investigations,scientific knowledge not necessarily has to be communicated exclusively through text anymore. The digital era offers multiple alternatives to present scientific results by means of multimodal manifestation forms, i.e.
synthesising and interlinking text,
film essays, etc.
that extend beyond a mere descriptive documentation or illustration, each one with a clearly defined interest of knowledge. That is cross representing data.
As a computer scientist and scholar in cultural and media studies, I feel attracted to New Media and am eager to use new technologies, since I took interest in sociocultural and etnographic investigations. These new media allow me to present the research results of my sociolinguistic and sociocultural studies more adequately. For example, thefilm essay can be used to explain sociocultural phenomena to a non-scientific audience. In time this communication medium, combined with other multimodal manifestation forms, hopefully will stop being an annexed or complementary material of expression to become an indispensable and inseparable medium of exposition of scientific results in Humanities.